The New Volkswagen Jetta Revealed!

Katy Perry and Volkswagen cause a stir in the Heart of Times Square

The closing of New York City's Times Square to traffic on Broadway took a new high yesterday (6/16) as Volkswagen launched the new 2011 Volkswagen Jetta. Transforming Duffy Square into an ‘urban oasis’. The TKTS booth was remade into a lawn and beach area, while further down cars were surrounded by water.

Several of the large video displays in Times Square were used to full advantage as the unveiling was followed by a free performance from Katy Perry. Excited teens were thrilled as were those who are gourmet aficionados as Chef Mario Batali preformed a cooking demonstration.

This was great PR for Katy Perry’s new video for "California Gurls." Performing a handful of tunes Katy Perry, hopped on top of the vehicle's hood in the middle of her short set. The performance was highlighted by her run through "California Gurls," the first single from her forthcoming album Teenage Dream (due in stores on August 24).

The new 2011 Volkswagen Jetta follows VW’s trend of offering high quality design and function at an affordable price. Sporty, fuel-efficient all for the base price of $16,000.

Volkswagen Launches Teaser Website for 2011 VW Jetta

Wednesday, June 9, 2010 2:42PM - By Chris Weiss

Wow, today must be the day for marginally interesting Web-launch teasers. I don’t think anyone outside of Volkswagen’s factories and offices are counting down to the new Jetta, but in case you’re wondering, you can check in with VW’s teaser website, which offers a countdown clock. At post time, there was just under five days and 22 hours left. The car will make its first official appearance next Tuesday at 11:25 a.m. EST.

Getting Your Vehicle Ready For Summer from ASE

Getting started -- The best planning guide is your owner's manual. Read it; and follow the manufacturer's recommended service schedules. Air Conditioning - A marginally operating system will fail in hot weather. Have the system examined by a qualified technician. Cooling System - The greatest cause of summer breakdowns is overheating. The cooling system should be completely flushed and refilled as recommended. The level, condition, and concentration of the coolant should be checked periodically. (A 50/50 mix of anti-freeze and water is usually recommended.) IMPORTANT!, never remove the radiator cap until the engine has thoroughly cooled! The tightness and condition of drive belts, clamps, and hoses should be checked by a pro. Oil - Change your oil and oil filter as specified in your manual --more often (every 3,000 miles or so) if you make frequent short jaunts, extended trips with lots of luggage, or tow a trailer. Engine Performance - Replace other filters (air, fuel, PCV, etc.) as recommended-more often in dusty conditions. Get engine driveability problems (hard starts, rough idling, stalling, diminished power, etc.) corrected at a good shop -- you'll get better gas mileage, too!. Windshield Wipers - A dirty windshield causes eye fatigue and can pose a safety hazard. Replace worn blades and get plenty of windshield washer solvent. Tires - Have your tires rotated about every 5,000 miles. Check tire pressures once a month; let the tires "cool down" first. Examine tires for tread life, uneven wearing, and cupping; check the sidewalls for cuts and nicks. An alignment is warranted if there's uneven tread wear or if your vehicle pulls to one side. Don't forget your spare, and be sure the jack is in good condition. Transmission - Prevent major repairs by having this important component serviced periodically. Brakes - Brakes should be inspected as recommended in your manual, or sooner if you notice pulsations, grabbing, noises, or longer stopping distance. Minor brake problems should be corrected promptly. Battery - Batteries can fail any time of year. The only accurate way to detect a weak battery is with professional equipment. Routine care: Scrape away corrosion from posts and cable connections; clean all surfaces; re-tighten all connections. If battery caps are removable, check the fluid level monthly. Removal of cable can cause damage or loss of data/codes on some newer vehicles. Check your manual. Avoid contact with corrosive deposits and battery acid. Wear eye protection and rubber gloves. Lights - Inspect all lights and bulbs; replace burned out bulbs; periodically clean dirt and insects from all lenses. To prevent scratching, never use a dry rag. Emergencies - Carry some basic tools-ask a technician for suggestions. Also include a first aid kit, flares, a flashlight, and a cell phone.

A Word About ASE Perhaps years ago, a shady-tree mechanic whose only credentials were a tool box and busted knuckles was enough. But today's high-tech vehicles need more... and today's quality-conscious consumers demand more. The independent, non-profit National Institute for Automotive Service Excellence (ASE) conducts the only industry-wide, national certification program for automotive technicians. Consumers benefit from ASE's certification program since it takes much of the guess-work out of finding a competent technician. ASE certifies the competency of individual technicians through a series of standardized specialty exams (brakes, transmissions, engine repair, etc.) Certified technicians are issued pocket credentials listing their area(s) of expertise and usually wear blue and white ASE shoulder insignia, while their employers often post the ASE sign on the premises. There are more than 400,000 ASE-certified professionals at work in every type of repair facility. ASE: Certifying the Automotive Professional